Thematic analyses customer feedback using Natural Language Processing and Machine Learning algorithms, providing insights to companies so they can improve customer experience.
Thematic was founded by Dr. Alyona Medelyan and Nathan Holmberg in 2016. Alyona has a PhD in Natural Language Processing (NLP) and Machine Learning which was funded by Google and where she first had her idea for Thematic.
Over the past year, Alyona and the team have developed a platform feature set to support enterprise requirements, built out a sandbox test environment, and continued to invest in improving the underlying Thematic engine. Rapidly scaling and delivering exceptional outcomes from trials, Thematic have signed Fortune 500 companies like Manpower Group, and CBRE, alongside well-known startups like Airbnb and Dropbox.
After a successful pilot, Vodafone New Zealand was so impressed with the insights provided by Thematic that a commercial deal was signed. Our Customer Operations Commercial Manager cited: “Thematic is an extremely easy-to-use, intuitive tool that helps us get real-time insights. We can see key themes at the click of a button and drill right down to the exact verbatim driving this theme.”
Thematic’s experience in xone allowed them to get insights about their customers, too. Alyona said, “Participating in Vodafone xone meant that we’ve learned how to work with corporates effectively and what matters for a large organisation like Vodafone. We also loved the sense of community and camaraderie Vodafone xone created among the participants.”
Thematic are now fielding enquiries and requests for trials from all over the world, including Vodafone Group.